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Internet Marketing and Real Estate news from across the Internet.

Internet Marketing and Real Estate news from across the Internet.

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7 Influencer Marketing Trends That Will Rule 2018
01/17/2018 Online Marketing Blog – TopRank®
While influencer marketing boomed in 2017 , it's been on the rise for a full decade. In fact, we first posted about it in 2008 after ...
5 Things Highly Committed Content Marketers Do Better [New UK Research]
01/17/2018 Content Marketing Institute
New CMI research shows even a small shift in commitment level can make a big difference in your content marketing success. Discover the five things m...
13 Smart Brands Using Technology to Power Their Content
01/16/2018 Content Marketing Institute
Tech-enhanced content is predicted to really take off in 2018. Here's a glimpse of some of the biggest tech contenders – and some creative ideas to i...
4 Top Trends in Customer Centricity to Drive Digital Marketing Success in 2018
01/15/2018 Online Marketing Blog – TopRank®
Ask any digital marketer if they’ve been able to set their strategy on autopilot over the past decade, and I bet you’ll get a laugh or two—as well as...
27 Reasons Why Your Content Sucks
01/15/2018 Content Marketing Institute
Why would one intentionally create something utterly useless for their organization or their audience? Yet, a lot of content sucks. We’ve all seen (a...
Digital Marketing News: What Marketers Think about AI, Autonomous Stores & GSC Adds Data
01/12/2018 Online Marketing Blog – TopRank®
Infographic: What Marketers Really Think About Artificial Intelligence A new infographic shows 47% of marketers consider artificial int...
3 ways tax reform will hit home values
01/10/2018 Home mortgage rates and real estate news - CNNMoney.com
The freshly-passed tax code could be a drag on home values.
A Guide to This Season's Consumers
12/20/2017 by Michelle Gerdes strategy+business: MARKETING, MEDIA & SALES
In a complicated retail landscape, it is critical for retailers to understand what shoppers are thinking.
Homeowners: Here's what's in the tax bill for you
12/17/2017 Home mortgage rates and real estate news - CNNMoney.com
Homeowners would be able to deduct interest on the first $750,000 of a new mortgage under the final tax bill -- down from the current $1 million thres...
Why prospects believe you are expensive and what to do about it
11/28/2017 Chris Garrett on New Media
When people question our prices, dismiss our products and services as expensive, or call us a rip-off, it hurts. “They don’t understand!”, we say. But...
Four Rules for Courting the 21st-Century Customer
11/27/2017 by Matt Palmquist strategy+business: MARKETING, MEDIA & SALES
In the era of social media and big data, maintaining consumer relationships is a lot trickier than it used to be.
Home Equity Wealth at New High
11/13/2017 S&P Dow Jones Indices – HousingViews
The latest flow-of-funds data from the Federal Reserve confirmed that home-equity wealth reached a new nominal high this year:  $13.9 trillion at mid-...
Authority Websites: Show AND Tell
11/07/2017 Chris Garrett on New Media
It’s not enough just to have a website, or even to have an attractive website full of useful content. In order to succeed as the go-to person in your ...
Best Business Books 2017: Marketing
11/07/2017 by Catharine P. Taylor strategy+business: MARKETING, MEDIA & SALES
Cathy Taylor reviews the best business books on marketing and sales of the year. Leading the pack is Superconsumers, by Eddie Yoon, a highly relatabl...
Foreign Buyers and Home-Price Growth
09/20/2017 S&P Dow Jones Indices – HousingViews
Major cities have been the entry gateway for immigrants to both the U.S. and Canada.  About 14 percent of the U.S. population and 21 percent of the Ca...
Home Equity Wealth Makes a Comeback
11/17/2016 S&P Dow Jones Indices – HousingViews
Home prices have risen significantly throughout the nation since the trough in the housing cycle.  Through August 2016, the S&P CoreLogic Case-Shiller...
B2B Content Marketing Needed to Support Account-Based Marketing
09/12/2016 Social Media B2B
Marketing for B2B companies always seems to go through cycles where there is a trend that takes over everyone’s life for a while, until it is replaced...
Pondering Snapchat As The Next Place to Be for B2B
07/07/2016 Social Media B2B
I started thinking about this post, or pondering Snapchat for B2B as I said in the headline, about six months ago when I saw an article by Gary Vayner...
5 Ways to Get Started in B2B Content Marketing
06/20/2016 Social Media B2B
I was recently talking to the marketing team at a B2B enterprise company about content marketing. With all the conversation about content marketing ov...
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