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Internet Marketing and Real Estate news from across the Internet.

Internet Marketing and Real Estate news from across the Internet.

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54 Artificial Intelligence Powered Marketing Tools
03/21/2018 Online Marketing Blog – TopRank®
The expression, “Marketers are data rich and insight poor” is more true today than ever. Marketers all over the world are working to optimize marketi...
6 Content Marketing Plays Inspired by Basketball Madness
03/21/2018 Content Marketing Institute
If your bracket is busted (or even if you don’t know what a bracket is), you still can get something from this month’s basketball craziness. Look at ...
Road Map to Success: Creating the Content of Your Audience’s Dreams
03/20/2018 Content Marketing Institute
Ready to discover how to produce well-conceived, well-written stories? Read this handy tutorial on the essentials, plus helpful guidance for taking c...
3 Reasons B2B Marketers Need Optimized & Influencer Activated Content
03/19/2018 Online Marketing Blog – TopRank®
We’ve all read the headlines about the death of organic social media and BuzzSumo’s recent report on the huge drop in social sharing reinforces the n...
Words That Convert: Test, Learn, Repeat
03/19/2018 Content Marketing Institute
One of the most effective ways to boost your conversion rate is to test and tweak your words. Read on for real-life proof and learn why “submit” isn’...
Digital Marketing News: YouTube Beats Facebook, Twitter Verify for All, Gen Z Bailing on Social
03/16/2018 Online Marketing Blog – TopRank®
Social Networking Platforms’ User Demographics Update 2018 –  The most widely-used social media platform in the US isn’t Facebook. It’s YouTube. This...
When Cookie Monster Goes on a Diet
03/09/2018 by Matt Palmquist strategy+business: MARKETING, MEDIA & SALES
Consumers' bonds with brand characters are much like trusted friendships. And when that old pal gets a makeover, certain consumers will be resistant ...
The Legacy of IKEA Founder Ingvar Kamprad
02/12/2018 by Thomas A. Stewart and Patricia O'Connell strategy+business: MARKETING, MEDIA & SALES
He understood that everything a company sells -- and everything its customers do -- should contribute to the experience.
Rewards Cards Test the Limits of Customer Loyalty
01/25/2018 by Eric J. McNulty strategy+business: MARKETING, MEDIA & SALES
How I liberated myself from points and why it matters to your company.
Why prospects believe you are expensive and what to do about it
11/28/2017 Chris Garrett on New Media
When people question our prices, dismiss our products and services as expensive, or call us a rip-off, it hurts. “They don’t understand!”, we say. But...
Home Equity Wealth at New High
11/13/2017 S&P Dow Jones Indices – HousingViews
The latest flow-of-funds data from the Federal Reserve confirmed that home-equity wealth reached a new nominal high this year:  $13.9 trillion at mid-...
Authority Websites: Show AND Tell
11/07/2017 Chris Garrett on New Media
It’s not enough just to have a website, or even to have an attractive website full of useful content. In order to succeed as the go-to person in your ...
Foreign Buyers and Home-Price Growth
09/20/2017 S&P Dow Jones Indices – HousingViews
Major cities have been the entry gateway for immigrants to both the U.S. and Canada.  About 14 percent of the U.S. population and 21 percent of the Ca...
Home Equity Wealth Makes a Comeback
11/17/2016 S&P Dow Jones Indices – HousingViews
Home prices have risen significantly throughout the nation since the trough in the housing cycle.  Through August 2016, the S&P CoreLogic Case-Shiller...
B2B Content Marketing Needed to Support Account-Based Marketing
09/12/2016 Social Media B2B
Marketing for B2B companies always seems to go through cycles where there is a trend that takes over everyone’s life for a while, until it is replaced...
Pondering Snapchat As The Next Place to Be for B2B
07/07/2016 Social Media B2B
I started thinking about this post, or pondering Snapchat for B2B as I said in the headline, about six months ago when I saw an article by Gary Vayner...
5 Ways to Get Started in B2B Content Marketing
06/20/2016 Social Media B2B
I was recently talking to the marketing team at a B2B enterprise company about content marketing. With all the conversation about content marketing ov...
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